20 Beautifully Designed Online Stores Built on Shopify

Have you ever walked into a boutique store with bad lighting, crappy music, and a weird smell? Feel like buying anything? Well the same goes with online stores - and that's why web design and UX is so important in the world of ecommerce. In addition to killer products and awesome copywriting, an ecommerce site should have intuitive navigation, a straightforward checkout flow, and it needs to look amazing. All of which fall under the auspices of design.

20 Beautifully Designed Online Stores Built on Shopify

Stores Built on Shopify

Shopify is an ecommerce platform that's well known among the design community. A lot of well known designers, like Jeffrey Zeldman and Tina Roth Eisenberg sell their wares via their software. With Shopify, online store owners (or their web designers) can customize templates from their theme store, or start from scratch in order to create some incredibly well-designed sites. In this showcase, I've rounded up 20 of their most beautifully designed stores:

CXXVI
Cxxvi

Play Button
Play Button

Lonesome George & Co
Lonesome George

A Book Apart
A Book Apart

Twelve Saturdays
Twelve Saturdays

Three Square Feet
Three Square Feet

Tattly
Tattly

Good As Gold
Good as Gold

Flat Spot
Flat Spot

Noon Copenhagen
Noon Copenhagen

Thwipster
Thwipster

DODOcase
Dodocase

The Heads of State
Heads of State

Mammoth & Company
Mammoth Company

Madsen Cycles
Madsen

Angry Birds
Angry Birds

Nest Living
Nest Living

Pop Chart Lab
Pop Chart Lab

Callie's Charleston Biscuits
Callies

Esther
Esther

Conclusion

It goes without saying that to properly enjoy this gallery of online stores, you should stroll their digital isles a bit. As you know, design isn't just about making a website look pretty; it has a profound effect on how visitors perceive and interact with a website. The visual aspect of an online store must be tailored to both the product (or brand) and customer expectations.

You’ll notice all of these designs have excellent quality product photo, clearly defined navigational elements, convincing call to action buttons, and a simple, user friendly layout. Not to mention they look stylish, modern, and don’t have crappy music or a weird smell. Which are your favorites, and why?

Opinions expressed in this article are those of the author and not necessarily those of Onextrapixel.